Fontainebleau Miami Beach
4441 Collins Avenue
Miami Beach, FL 33140
Wednesday, April 27, 2011
WORKSHOP B: EMERGING PAYMENTS AND SOCIAL MEDIA APPLICATIONS - MOBILIZING AND SOCIALIZING YOUR CARD PORTFOLIO
How have issuers embraced mobile, fought off new competition and earned incremental revenue in the fast moving mobile financial services marketplace? How does mobility fit into your overall approach to acquisition, retention, customer service, innovation and more? And with the majority of your customers using some form of social media, you’ll want to know about leading practices in this arena , including the new payment types that have emerged. This workshop will review leading mobile financial services models in place, current obstacles and emerging threats, including those led by non-bank institutions.
KEY TAKEAWAY: You’ll gain a greater understanding of various emerging, mobile and social media-related payments and other financial services, risks to consider, and how you can take advantage of each.