Omni Orlando Resort at ChampionsGate
1500 Masters Blvd
ChampionsGate, Florida 33896
Disney World Tickets
Wednesday, May 9, 2012
AFFLUENT CONSUMER SPENDING UNDERSTANDING AND CAPTURING THE OPPORTUNITY
The United States has been through an economic storm that has fundamentally changed consumer behavior. The credit crisis, financial market turbulence and high unemployment have sent shockwaves through the consumer spending landscape. What has emerged from this storm is a new U.S. consumer and with this new consumer, changed attitudes and new trends in spending. With consumers focusing on quality, value buying and more control over their lives – particularly over their finances – there are positive implications for the luxury segment.
As the Chief Product Officer at MasterCard, a company that devotes significant time and energy to understanding consumer trends, Tim Murphy will delve into affluent consumer spending, focusing on the topics of:
- Luxury spending trends (based on MasterCard SpendingPulse data)
- Online luxury spending trends
- The impact of social networks on luxury e-commerce
- Affluent consumer profiles and how to capture affluent spending.