Managing Director, Payment Insights, Auriemma Consulting Group
- Workshop Leader
Marianne leads ACG’s Payment Insights practice which provides syndicated (i.e., Cardbeat®, The Payments Report, Mobile Pay Tracker) and proprietary research to support strategic initiatives, product development, and competitive intelligence. Before joining ACG in 2002, Marianne developed, launched, and managed successful credit card and loyalty programs, and developed co-brand alliances both as a banker and as a retail partner. She also served as Chief Marketing Officer for Flooz.com, a digital currency company. Marianne cultivated her deep analytic skills in her Ph.D. studies at the University of Michigan, and has applied them in research, marketing, and new product development at Fortune 100 companies, including HBO, Shearson Lehman Brothers, Chase Manhattan and Verizon.